The MetaBirkin creator argued that his project was protected under the first amendment as artistic expression, however that defense ultimately fell short.
Hermes v MetaBirkin: NFT trademark stoush heads to trial in Manhattan
Luxury brand Hermès filed a suit against digital artist Mason Rothschild after the artist released his Metabirkins NFT collection depicting the company’s Birkin bag product without permission.
Hermès reveals plans for Metaverse fashion shows, crypto, and NFTs
The trademark application comes months after filing a lawsuit against NFT project MetaBirkins for allegedly using its Birkin brand to sell digital collectibles.