This week, Google made a big shift in their policy towards NFTs, allowing apps in the Google Play store to include the ability to buy, sell or earn tokenized assets. Meanwhile, Starbucks Odyssey, the brand’s Web3 loyalty program, announced their next Stamp would be “designed by Aku,” the NFT character launched by former LA Dodgers player-turned-artist Micah Johnson. In other news, Snoop Doog and a16z-backed decentralized music venture Sound announced a $20 million funding round and we got another “phygital” sneaker drop.
Snoop Dogg and a16z Back Web3 Music Platform Sound’s $20M Funding Round
The company aims to help artists make a living for their music by minting their songs on-chain and selling them directly to fans.
Music Albums as an Asset Class
The tokenization of music and the ability to create unique digital content means that music albums can now be viewed as an asset class, providing a new investment opportunity for clients of financial advisors.
Mastercard Drops Free NFTs, Launches Web3 Music Accelerator
The Mastercard Music Pass NFT allows musicians to access its Mastercard Artist Accelerator Program, giving artists tools and resources to bolster their Web3 music careers.
Audius Implements NFT-Gating for Exclusive Artist Access
The news follows streaming service Spotify’s release of token-gated playlists.
Napster Revives Its Music Ambitions With Web3 Acquisition of Mint Songs
The brand first known for peer-to-peer music sharing from 1999-2001 announced their purchase of the music-focused NFT marketplace.